How Does PPC Marketing Work?

On June 6, 2015, Posted by , In Online Marketing, By ,, , With Comments Off on How Does PPC Marketing Work?

How Does PPC Marketing Work? Online advertising has become a near-requirement for businesses who are looking to pull in new clients. While there are a lot of options out there, one of the most consistently popular choices is pay-per-click marketing or ppc. Before getting involved in ppc marketing, though, it’s a good…

Social Media Marketing: Are Teens Really Leaving Facebook?

On January 9, 2015, Posted by , In Social Media,Social Media Marketing, By ,,, , With Comments Off on Social Media Marketing: Are Teens Really Leaving Facebook?

Social Media Marketing: Are Teens Really Leaving Facebook? Teens often play a key role in businesses’ social media marketing strategies. They were one of the first types of consumers to incorporate social media into their daily lives and are still active on social platforms today. But a recent Bloomberg article, like several other…

Why Large Brands Should Act “Smaller”

So why should big brands act smaller to gain more customers? BUILD TRUST Customers trust the companies that have full transparency. Mom and pop businesses don’t have the resources to hire lawyers to hide things from their customers; what you see is what you get. Acting small avails you to…

How to Use Social Media as your Secret Weapon to Boost Sales

Social media is an enormous tool you can use for  online marketing and in different sales strategies for your business. Generally speaking, most business websites use social media to boost their sales and to promote their business for their own good. But in your particular situation, how can you transform social…

How Pay-Per-Click Advertising Works (Google AdWords)

If you’re reading this article, it may be because the word “Advertising” caught your eye. It’s a keyword, and if you search the word “Advertising” in Google, you’ll generate millions of results. But imagine this isn’t an article at all. Imagine you have just clicked on a direct link to your…

SEO Tips and Techniques for Your Business Website

SEO optimisation for your business website is an essential part of any business web marketing strategy these days. Anyone involved in business website management needs to keep it high on their list of priorities if they want to stay competitive. It is important to realise that while some SEO concepts are…

Is Your Website Helping You At All?

Having your own website makes good sense, it did ten years ago. But now things are moving again.  And fast! You see, a website won’t work for you if it remains static. It will lose relevance, become old and outdated, and worst of all, it will lose significance and ranking…

3 Online Solutions That Can Help Your Business Growth

These days, most companies advertise their products and services through the Internet and there are many online strategies available to help your business grow and attract more customers. Below are some useful tips to help get your business moving and becoming more profitable. Logo Design Every brand has a logo to represent…

6 Reasons Why a Website is Important for your Business

A simple question, What is a website? In its bare form, a website is a single domain that consists of different web pages. We should all know that by now, but surprisingly what we don’t all know, is the benefits a website can provide for your business and its shocking…

13 Advantages of Having a Website For Your Business

Do you have a business and don’t have a website? If you said yes, it’s almost as if your business doesn’t exist.  In this modern era, people and companies are on the internet for information. Why do you think people visit a website? It’s primarily to find information. And if you’re in the business…